SEO Nieuws

Search Engine Round Table

• John Mueller Once Messed With A Web Site Hacker

John Mueller from Google said that he once messed with web site hacker who hacked content onto one of his sites. He said the content started to rank, so he locked out the hacker and replaced the hacker's affiliate links with his own.

• Google: Reciprocal Links Aren't Necessarily Bad But...

John Mueller from Google said on Twitter that "Reciprocal links aren't necessarily bad." But he did warn that Google is good at finding "link schemes & similar games that are sometimes played in that space." Here is the tweet:

• Google Now Drops A Site's Normal Snippet When Featured Snippet Is Displayed
• Google's Gary Illyes Not Surprised When SEOs Complain When Low Quality Content Is Not Indexed
• GoogleBots Go On A Trip

Search Engine Land

• Video: Search pioneer Mike Grehan on everything from the early days of SEO to AI’s role in paid and organic search - 23-01-2020
• Google removes ‘ads’ and ‘sponsored’ labels from flight search results - 23-01-2020
• Listings that earn featured snippets will not repeat on the first page of Google search - 22-01-2020
• The Amazon ad juggernaut: What’s your experience been? - 22-01-2020
• Stop paying for clicks when you’ve hit conversion capacity with this script - 22-01-2020

Search Engine Watch

• New study: Majority of consumers are unaware of how search engines work

22-01-2020 - New BrandVerity study finds that 63% of consumers are unaware of how search engines work. The post New study: Majority of consumers are unaware of how search engines work appeared first on Search Engine Watch.

• How to find any journalist’s email for content marketing outreach

22-01-2020 - Digital PR is contingent on one thing—contacting the right people. When you’ve determined who the right journalists, editors, and influencers in your niche are, all you need is a way to reach them. Some journalists’ contact information is harder to reach than others. In this article we look at some hacks for one of the most time-consuming aspects of digital outreach: finding email addresses. The post How to find any journalist’s email for content marketing outreach appeared first on Search Engine Watch.

• How AMP technology can boost your content strategy
• SEO and SMEs: Q&A with Chris Rodgers, Founder and CEO of Colorado SEO Pros
• SEO competition research: The complete guide

Search Engine Journal

• 8 Ways to Become a Great SEO Consultant via @kristen_vaughn

23-01-2020 - Here are eight elements and characteristics that can help set you apart from other consultants.The post 8 Ways to Become a Great SEO Consultant via @kristen_vaughn appeared first on Search Engine Journal.

• Yelp SEO: How to Optimize Your Listings & Rank Higher via @AdamHeitzman

23-01-2020 - To increase the likelihood that a customer finds your local business, start optimizing your Yelp listing. Here are some tips.The post Yelp SEO: How to Optimize Your Listings & Rank Higher via @AdamHeitzman appeared first on Search Engine Journal.

• Ryan Jones on Ranking Factor Nonsense, Machine Learning & SEO, Why You Should Build Websites & More [PODCAST]
• Google: Webpages with Featured Snippets Won’t Appear Twice on Page 1 via @MattGSouthern
• Google’s John Mueller: One Violation Will Not Result in a Manual Action via @MattGSouthern

The SEM Post

• Google Updates Quality Rater Guidelines Targeting E-A-T, Page Quality & Interstitials

18-05-2019 - There is a brand new version of the Google Quality Rater Guidelines, and here are all the changes Google has made to the guidelines and why these changes are important.  The new version is dated May 16, 2019, and replaces the one released back in 2018. One major take away is that Google is moving […] The post Google Updates Quality Rater Guidelines Targeting E-A-T, Page Quality & Interstitials appeared first on The SEM Post.

• Google Local Service Ads Display Pricing Estimates for Specific Locations

31-08-2018 - Google has added a new feature to their local services as, the special local ads that appear for searchers that are looking for a specific business type in their local area, to give estimates for specific jobs in their area. Tom Waddington shared a screenshot on Twitter. This is a great feature for searchers because […] The post Google Local Service Ads Display Pricing Estimates for Specific Locations appeared first on The SEM Post.

• Google Testing “Relevant History” Section in Mobile Search Results
• Google Converts PDFs, DOCs, XLS etc into HTML for Indexing
• Why Google Shows Featured Snippets With Images from Another Site