SEO Nieuws

Search Engine Round Table

• Daily Search Forum Recap: July 6, 2022

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has a problem with Nazi stuff showing up in the search results...

• Google Tests Things To Do Overlay Over Search Results

Google is testing a new user interface for the "Things to do" carousel. In this test, Google is overlaying the results on top of the search results, instead of taking you into a new page and set of search results.

• Google Highly Rated By Users Search Carousel
• Google's Interesting Finds SERP Feature Goes Missing From The Search Results - Maybe It Wasn't Interesting To Users Anymore
• Reminder: Don't Markup 3rd Party Reviews With Structured Data

Search Engine Land

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Search Engine Watch

• How a testing model is driving SEAT and CUPRA’s search marketing performance

22-06-2022 - When you wouldn’t buy a car without test driving it, why apply a search marketing strategy without testing it? The post How a testing model is driving SEAT and CUPRA’s search marketing performance appeared first on Search Engine Watch.

• Google Analytics 4: drawbacks and limitations—is it worth sticking around?

07-06-2022 - Marketers are searching for alternative analytics platforms to Google Analytics, now more than ever The post Google Analytics 4: drawbacks and limitations—is it worth sticking around? appeared first on Search Engine Watch.

• Switching from Google Analytics—here’s what you need to know
• How to drive B2B conversions from your organic traffic
• Three critical keyword research trends you must embrace

Search Engine Journal

• Optimize Your CTA: Better Alternatives To ‘Click Here’ via @sejournal, @kim_cre8pc

07-07-2022 - Go beyond the usual "Click here" or "Learn more." Here's how to get users motivated with more engaging CTAs. The post Optimize Your CTA: Better Alternatives To ‘Click Here’ appeared first on Search Engine Journal.

• Google Search Console Insights For GA4 Properties Now Available via @sejournal, @MattGSouthern

07-07-2022 - In an update rolling out today, Google addresses a limitation of Google Analytics 4 (GA4) properties by making them compatible with Search Console Insights. The post Google Search Console Insights For GA4 Properties Now Available appeared first on Search Engine Journal.

• Google Clarifies Course Structured Data Requirements via @sejournal, @martinibuster
• Google Ads Rolls Out Diagnostic Insights via @sejournal, @MattGSouthern
• How To Scale Your Enterprise SEO Program [Webinar] via @sejournal, @hethr_campbell

The SEM Post

• Google Updates Quality Rater Guidelines Targeting E-A-T, Page Quality & Interstitials

18-05-2019 - There is a brand new version of the Google Quality Rater Guidelines, and here are all the changes Google has made to the guidelines and why these changes are important.  The new version is dated May 16, 2019, and replaces the one released back in 2018. One major take away is that Google is moving […] The post Google Updates Quality Rater Guidelines Targeting E-A-T, Page Quality & Interstitials appeared first on The SEM Post.

• Google Local Service Ads Display Pricing Estimates for Specific Locations

31-08-2018 - Google has added a new feature to their local services as, the special local ads that appear for searchers that are looking for a specific business type in their local area, to give estimates for specific jobs in their area. Tom Waddington shared a screenshot on Twitter. This is a great feature for searchers because […] The post Google Local Service Ads Display Pricing Estimates for Specific Locations appeared first on The SEM Post.

• Google Testing “Relevant History” Section in Mobile Search Results
• Google Converts PDFs, DOCs, XLS etc into HTML for Indexing
• Why Google Shows Featured Snippets With Images from Another Site